CRM Phase 3 - Flipbook - Page 108
Exercise 2
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{{0_NAME}}
{{0_ADDRESS1}}
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Dear {{1_SALUTE}}
Ref: {{2_DESCRIPTION}}, Registration Number {{2_REGISTRATION NUMBER}}
It is now nearly three years since you bought your vehicle from us. We know from
research that many owners begin considering a replacement vehicle at about this time.
Why don9t you visit our showroom and see the range of New and Nearly New cars, which
we currently have in stock.
I am sure you will be particularly interested in the part-exchange price that we will be able
to offer.
Possibly you have a friend who needs a car, enclosed is a £25.00 introductory voucher
that can be redeemed if you introduce a friend who subsequently buys a car from us.
We look forward to hearing from you soon.
Yours sincerely
Peter Spears
Sales Manager
Campaigns – Excluding Records
02.030.16.L3 9304E
Page 108 of 108
